26 Jan Branding Your Vancouver Company? Think People Not Logos
[caption id="attachment_1274" align="alignleft" width="300"] Your brand in the end is only as strong as your people. Signs, graphics, logos can only do so much. Your people are critical[/caption] When you hear the word “brand” what comes to mind? Big corporations with big ad budgets? Fancy logos and tag lines? These are all part of building a brand there is no question about that. Companies and organizations spend thousands and millions of dollars each year promoting their brands. Being a Vancouver sign company and graphics business we get calls all the time from companies looking for us to help them with their brand. Signage just like logos and slogans are part of building a brand but there is more too it. You can have the most creative sandwich board outside your retail location or fancy reception sign inside your office. You can even have a portable eye catching banner display or trade show...